NEW YORK – Health marketing communications company WPP Health & Wellness is partnering with The Mighty, an early-stage online health community for people facing health challenges and disabilities. Launched in 2014, The Mighty was created to support, empower, and connect people and families living with chronic and rare diseases, mental illness and disability. It now has more than 1 million community members on it platform. “This partnership with WPP Health & Wellness expands on what we’ve built, will bring more resources to our community and enable us to reach the broader health care community at a global level,” said Mike Porath, founder of The Mighty, in a statement. The partnership with WPP Health & Wellness aims to strengthen the patient voice, facilitate new collaborative approaches that can deliver more patient resources and accelerate the ongoing shift in health care to a more patient-centered model. “Platforms like The Mighty not only provide a much-needed resource and forum for patients, they can also give health care leaders direct access to the patient challenges and practical needs that our clients are working to address,” said Mike Hudnall, CEO of WPP Health & Wellness, in a statement.
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