WASHINGTON – Four digital health leaders have joined the board of directors of Xcertia, a nonprofit organization working to improve the framework around mobile health apps.
Supported by the American Medical Association, the American Heart Association, DHX Group and the Healthcare Information and Management Systems Society, Xcertia is working to encourage mHealth app developers and consumers to apply its guidelines and principles when creating or choosing an app.
“There’s a lot of good content out there already, and the mobile health app market is growing quickly,” said Dr. Michael Hodgkins, vice president and chief medical information officer for the AMA. “What’s missing is the evidence. No one has taken a comprehensive look at this and said ‘These are the things that need to be considered.’”
The new board members are: Dr. Kaveh Safavi, senior managing director of health industry at Accenture; Morgan Reed, president of ACT/The App Association; Dr. Steve Ommen, associate dean and medical director of connected care at Mayo Clinic; and Dr. Joseph Kvedar, vice president of connected health at Partners HealthCare.
In the 10 months since its inception, the organization has been building its board of directors and developing soon-to-be-launched guidelines that focus on a process for digital health app labeling, which aims to provide mobile app transparency to consumers. The process will work similar to food or prescription medical labeling: Consumers will be able to go through each health app and see if the data is encrypted, whether the app will access the user’s contacts, and more.
“The future of health care depends on the development of digital capabilities that are safe, secure and that enable patients to share data and doctors to deliver care wherever they are,” said Safavi.