COLUMBIA, Md. – Digital health technology company WellDoc is partnering with the American Association of Diabetes Educators to incorporate the association’s educational content into its BlueStar diabetes management app.
“The AADE curriculum is best-in-class and offering it in a consumer-friendly digital format will only further enhance the value of BlueStar,” said Kevin McRaith, WellDoc president and CEO, in a statement.
The partnership marks the first time AADE, a professional membership organization comprised of healthcare professionals dedicated to improving diabetes care, has partnered with an organization to provide its curriculum in a consumer-friendly digital format.
The curriculum, built around the AADE’s 7 Self-Care Behaviors, focuses on the seven primary areas of self-management: healthy eating, being active, monitoring, taking medication, problem solving, reducing risks and healthy coping.
“The dual engagement of the person with diabetes and his or her clinical care team is the core of what makes BlueStar a successful tool in helping improve outcomes in Type 2 diabetes,” said McRaith. “Working with AADE and its membership is both a natural and positive fit for WellDoc.”
As part of the partnership, AADE and WellDoc will explore how to collectively engage AADE’s members and develop new strategies that bring innovative tools to diabetes education and intervention through digital health channels.
“Digital health is a strong complement to in-person care and education provided by diabetes educators,” said Charles MacFarlane, AADE CEO, in a statement. “It is beneficial for AADE to leverage meaningful partnerships with digital health leaders, such as WellDoc, to make every tool available to people living with Type 2 diabetes.”